News & Updates
David Phillips invests in Ipads and launches furniture package app
25th March 2011
David Phillips has launched an exclusive iPad application, iDesign. Showcased for the first time at MIPIM 2011, the new application has been created to assist the David Phillips sales team in providing immediate design solutions for customers. The innovative new application is demonstrative of the companys forward thinking approach to customer service.
iPads will be rolled out across the sales team so that they can create design schemes and quotes on-site. The new application allows the sales consultants to meet with customers, advise on creative solutions and create a bespoke design within minutes. Each package is tailored to suit the individual needs and requirements and can be emailed directly to the client. The application also allows for complete price transparency.
Designed by World Archipelago Group, the application was built specifically for the iPad and has very clear objectives as a bespoke sales tool. Various technologies were used to build the application, specifically HTML5, which allows multimedia content to be displayed without the use of a third party application.
Nicholas Gill, CEO, David Phillips remarks: We are consistently looking at new ways to work with technology in order to enhance our customer experience. We are excited about the opportunities that iDesign presents in terms of design solutions, along with overall customer service and experience. The new application not only sets us apart from the competition but represents a ground-breaking new innovation for the industry
Gill continues: The new application allows our sales team to provide instant packages, with complete price transparency, advising clients on the best furniture solutions to meet their individual needs.








